MENDOCINO WINE CO.

BRAND: Sketch Book Wines
PRODUCT: On Premise, premium, multi variety Mendocino county wines.
DESIRED BRAND IMAGE: Create a brand image that is casual and at the same time elegant SOLUTION: Design packaging that uses sketch book art to define the personality and to illustrates the Mendocino County wine region.
SERVICES PROVIDED: Brand product identity and supporting graphics, illustration, packaging design.

PACKAGING Design

CHALLENGE: Update and rebrand an existing on premise brand to increase product awareness  as a premium Mendocino County wine. Use printing effects: Die cutting, Foil Stamping, and Embossing to make the packaging rich and elegant.