ZinPhomaniac
CLIENT: Off Beat Brands.
PRODUCT: California premium Zinfandel
DESIRED BRAND IMAGE: High impact; attention grabbing and memorable; playful and exciting.
SOLUTION: Design and creative direction was inspired to reflect the era of the 1940s pin-up poster. Seductive, Elegant, Bold and Refined, the imagery gives this brand a unique shelf appeal, in a product category with many choices for the consumer.
SERVICES PROVIDED: Brand product identity and supporting graphics, packaging design, and packaging production supervision.
PACKAGING Design
CHALLENGE: Design and creative direction was inspired to reflect the area of the 1940’s Pin up. Seductive, Elegant, Bold and Refined, the imagery gives this brand a unique shelf appeal, in a product category with many choices for the consumer.